❋ The Starter Package
If you're a small business, this package is for you. You may not be ready for all the bells and whistles, but first impressions and solid foundations count! With the Starter Package, you can step out on the right foot and impress your customers.
- Creative Direction & Moodboard
- Logo Suite
- Colour Palette
- Type Pairing
- Basic Brand Guideline
- Basic Brand Launch Guide
*Prices start from $800 AUD. Includes 2x concepts, and 2x revision rounds. Files are provided once the invoice is paid in full.
❋ The signature package
Let's dress your brand to impress with the Signature Package! Whether you want to spruce up your existing suite or bring your brand to life, this package will provide you with the core necessities to shine. You deserve success, and I'll be the Paolo to your Princess of Genovia makeover. 
- Creative Direction & Moodboard
- Logo Suite
- Colour Palette
- Type Pairing
- up to 3x Social Canva Templates
- 1x Collateral Print
- Brand Vision (Values & Mission)
- Intermediate Brand Guideline
- Intermediate Brand Launch Guide

*Prices start from $1000 AUD. Includes 2-3x concepts, and 3x revision rounds. Files are provided once the invoice is paid in full.
❋ the premium package
Are you ready to knock the socks off your audience and take your brand to the next level? The Premium Package has everything you need. Whether you're starting from scratch or wanting a rebrand, this package will dot the i's and cross the t's across multiple platforms.
- Creative Direction & Moodboard
- Logo Suite
- Colour Palette

- Type Pairing

- Brand Pattern/Graphic
- up to 6x Social Canva Templates & Highlight Covers
- up to 3x Collateral Print
- Brand Vision (Values & Mission)
- Deluxe Brand Guideline
- Deluxe Brand Launch Guide

*Prices start from $1400 AUD. Includes 2-3x concepts, and 3x revision rounds. Files are provided once the invoice is paid in full.
❋ THE Weekender Intensive
Is time of the essence? The Weekender Intensive will equip you with the basics and fast-track your brand ready for a soft launch in lightning speed. 
- 2x 6-8hr Days
- Strategy & Brand Vision Development Workshop
- Fast-Tracked Simple Brand Identity Pack
- Project Check-ins, Revisions & Collaboration Sessions
- Implementation Workshop
- Instant Files*
*Service cost is $1000 AUD. Only on Saturdays and Sundays. A 1hr lunch break will be scheduled. Must book in advance. Files are provided once the invoice is paid in full.
THE Energiser Workshop
Not quite ready to invest in any main package offerings, but want to gain some insight and energy for starting your project? The Energiser Workshop is just what you need! Get your notebook, pen, and snack ready because you'll be getting your brain juices flowing! 
- 2hr Consult Session
- Q&A
- What is a Brand?
- Competitor Comparison
- Brand Name Workshop
- Creative Direction &
Brand Vision Brainstorming
- Guidance (Can be on getting started, processes, channels, platforms, services, products, type pairing etc.)
*Service cost is $200 AUD. No designs or deliverables are included. Must book in advance.
Stop doom-scrolling socials trying to find content creators and avoid middlemen costs from talent managers. If you have products or services* that must be trendy and dazzle on your socials, you should jump at this offering.  Together we’ll brainstorm the vibes, share trends and lay out the final brief. From there I’ll shoot, edit with music or voiceover and design a cover photo to fit your feed.​​​​​​​

Level One
- 1x Trending Reels/TikToks 
- 1x Cover photo
Level Two
- 3x Trending Reels/TikToks
- 3x Cover photos
Level Three
- 6x Trending Reels/TikToks
- 6x Cover photos
*Sydney based only if a physical location is required.
**Prices start from $250 AUD. Includes 2x revision rounds, a post-ready 9:16 aspect ratio video, full posting and boosting usage. Files are provided once the invoice is paid in full.
Freestyler & Add Ons
Want a stand-alone design or to add some spice to an existing package? Pretend you’re tasting all the flavours at Gelato Messina and have a squizz at the offerings below. Whether you pick one or ten, you can curate the best ice cream cone stack yet! If there's something you'd like made and it's not on the list below, LMK.
- Merch Design
- No-Code Builder Website (5-page limit)
- Email Templates
- Email Signature
- Podcast/Album Cover Design
- Presentation Deck
- Content Creation
- E-books
- Print Collateral (this can include: Business Cards, Stickers, Labels, Postcards, Tissue Paper, Carry Bags, Boxes, Package Tape, Notepads, Planners, Menus, Gift Vouchers, Signage, Swing Tags, Keyrings, Invitations, Envelopes, RSVP cards, etc.)
*Investment quoted per project. Does not include third-party costs. You will need to factor into your timeline and book in advance any third-party lead times for making and shipping orders. Katherine Paterson Design is not liable for errors or late delivery by third parties.
Oh and by the way, I'm partnered with NoIssue as a creative! So as part of my services to you, I can factor in providing you with a range of tissue paper, food-safe paper, tape, stickers, stamps, mailers, cards and totes.
❋ Aftercare
​​​​​​​All packages and services receive complimentary handover lessons, Q&As, and help to set you up to be as self-sufficient as you need.
*Expires 1x month after project completion. Any further aid will be charged at an hourly rate.
❋ FAQs
Do you design standalone logos?
I do, but this service will only last until December 2023. I do prefer to take a holistic approach to brand identity which is why I offer branding packages.
Do you offer custom packages?
Of course! I understand that not every project is one-size-fits-all. Get in touch with key details and we can hop in a meeting to discuss everything. Afterwards, I will put together a custom package to suit your budget and needs.
Do I need to do anything, or can you just call me when it's done?
Brand identity design involves processes that are as comprehensive as they are collaborative. It's imperative that the final brand acts as an extension of yourself, otherwise, you and your target audience won't be able to connect to it. So the more forth-giving and enthusiastic you are when it comes to onboarding, brainstorming and revision communications, the closer the match I'll be able to deliver for you. 
What's the cost?
Every project is unique, so project cost is estimated based on your brand's specific goals and requirements. Packages start from $500 AUD, however, I do offer consults at $200 a session.
Do you offer payment plans?
In my contract, a 50% deposit must be paid before the project commences. The other 50% must be paid toward the end or after the project is completed.
If this isn't a feasible option for you, we must have in writing an agreement of four 25% invoices. The deposit is due upon signature of the contract and the remaining payments due every four weeks thereafter. You are also more than welcome to pay in full upfront. 

Invoices must be paid in full before you receive files. For transfers, you must reference the invoice number and which of the 2 or 4 payments you're transferring.
Ready to take THE leap?
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